For more information contact: Larisa Bedgood Director of Marketing [email protected] 800-523-7346 DataMentors Launches Enhanced Suite of New Mover Marketing Data Solutions TAMPA, FL – September 13, 2016 - DataMentors, LLC, a leading provider of Data-as-a-Service (DaaS) and Right Time Marketing, announces the launch of its expanded suite of new mover marketing solutions. The enhanced solution [...]
Data Integration is Key to Shedding Light on the Customer Journey By now you are probably aware that the customer journey is fractured among any number of channels and devices. Multi-device and multi-channels journeys take twists and turns as consumers move from one channel to the next and back again, and may start off on [...]
Email Remains One of the Top Revenue Generating Channels – How Do Your Email Strategies Stack Up? Email, like every marketing channel, has undergone major transformations over the years. Yet for those companies who are keeping up with the email revolution, email marketing brings in a hefty ROI. According to Econsultancy, email marketing was ranked [...]
5 Digital Strategies to Drive New Business into Your Dealership Service Center With car owners keeping their car longer than ever, now is the time to take a serious look at how you are marketing your automotive service department. Currently, third-party repair shops own about 75% of the market. However, according to DealerSocket’s Dealership Action [...]
Why You Should Stop Talking About Offline and Online Customer Experiences Regardless of industry, customer experience is key to business growth and success. It’s simple: unhappy customers leave and happy ones not only stay, they tell their friends about your company. The Gartner 2015-16 CMO Spend Survey found that 52% of marketers rank customer experience [...]
What Do Consumers Want in the Mobile Shopping Experience? Mobile users do everything on their phone including chatting, socializing, researching, and of course shopping. Mobile already accounts for 30% of ecommerce and according to company Coupofy.com, mobile commerce is growing 300% faster than traditional ecommerce. As consumers increasingly transition from their desktops to mobile devices, [...]
How to Increase Your Dealership Sales and Profitability Despite the digital disruption and new ways to research and shop online, the dealer is still an integral piece of the sales process. Consumers may do the majority of their research online, but they still want to head into a dealership to take that test drive. This [...]
Is Your Auto Insurance Marketing Millennial-Friendly? Here’s what You Need to Know As more millennials enter the work force, they are purchasing more vehicles and will need auto insurance. By 2020, Millennials will comprise more than one of three adult Americans and it is estimated that by 2025, they will make up as much as [...]
Three Key Strategies for Successfully Managing Your Marketing Data Data is at the center of today’s marketing strategies –essential to driving the right connections with the right people and across the right channels. With the fluidity of data moving in and out of channel systems and consumers interacting with brands through any number of touchpoints, [...]
Drive More Sales at Your Dealership with Data-Driven Email Marketing Personalized emails targeted to the right buyer and at the right time can drive traffic to your inventory page and prospects onto your lot. Email is a highly effective customer acquisition channel and for the last ten years in a row, email is the category [...]
