Key Strategies to Wow Your Customers with a Winning Customer Experience The customer experience has been and will continue to be top of mind for marketers across industries. Positive experiences generate more revenue, brand loyalty, and repeat purchases. On the other hand, a poor experience can have extremely negative ramifications, damaging brand reputation and causing [...]
Mobility, Car Sharing and the Future of the Automotive Industry Americans are slowly turning away from the concept of car ownership as a necessity and are looking at new options of mobility – car sharing. A study by ABI Research forecasts that 400 million people will rely on robotic car sharing by 2030. Companies such [...]
90% of Car Shoppers Prefer a Dealership Where They Can Start the Buying Process Online This is according to a new survey released by CDK Global. According to the report, “New research from CDK Global found that car shoppers are willing and likely to start the car buying process online. In a recent survey, CDK [...]
Take a Mobile-First Approach to Email to Target On-the-Go Consumers We are clearly in the age of the mobile revolution and have been for some time now. Remember Google’s mobilegeddeon announcement? April 21st 2015 marked D-day for change to the Mobile Friendly Ranking Algorithm. Soon following was Google’s official announcement that mobile had finally eclipsed [...]
How to Turn Millennial Car Shoppers into Car Buyers for Your Dealership More and more millennials are in the market for cars, and dealerships must take notice and make millennial outreach a priority. The generation of Americans born between 1980 and 1995 are leading a change in purchase behaviors and trends. Growing up in a [...]
The 6 Top Blogs of 2016 (So Far) Now that 2016 is already half way over, we’ve taken a look back at our top blogs to date. We cover a range of topics from data-driven marketing strategies, mobile marketing, the customer experience, and the digital marketing imperative. Each article is full of tips, best practices, [...]
The State of Predictive Marketing for Dealerships - Can You Really Know Their Next Move? Could it be true, a crystal ball through which companies can know their customers’ and prospects’ next move? It may not be here yet, but many marketing professionals are banking that predictive analytics could turn into just that. The thing [...]
For more information contact: Larisa Bedgood Director of Marketing [email protected] 800-523-7346 DataMentors Announces Sales Leadership Promotions Tom Guernon and Michael Taylor named Vice Presidents of Sales TAMPA, FL – August 1, 2016 - DataMentors, LLC, a leading provider of Data-as-a-Service (DaaS) and Right Time Marketing, announces two sales leadership promotions. Tom Guernon and Michael Taylor, [...]
For more information contact: Larisa Bedgood Director of Marketing [email protected] 800-523-7346 DataMentors Launches Innovative Mobile Solution for Automotive Marketers to Target In-Market Consumers As They Are Shopping on Dealer Lots TAMPA, FL – July 27, 2016 - DataMentors, LLC, a leading provider of Data-as-a-Service (DaaS) and Right Time Marketing, announced the launch of Relevate Signals, [...]
Why Dealerships Should be Using Facebook to Target Auto Shoppers Shopping for cars on Facebook happens more often that you may realize. Did you know that nearly a quarter of prospective car buyers use Facebook for researching their next car purchase? According to Turning Social Feeds Into Business Leads, “Social media is stimulating extensive auto-related [...]
